Pokhara, a bustling city in central Nepal, lies about 200 kilometers (120 miles) west of Kathmandu and serves as the capital of Gandaki Province. Known as the tourism capital of Nepal, Pokhara boasts a population of around 599,504, making it the second most populous city in the country. Nestled in the scenic Pokhara Valley at an elevation of 822 meters (2,700 feet), the city is framed by the majestic Annapurna Mountain Range, home to some of the world's tallest peaks, including Dhaulagiri and Annapurna I.
Population: Estimate 500,000 (as of 2024)
Economy: Tourism is a key driver of Pokhara’s economy, accounting for about 25.4% of the city's financial activities. As the gateway to the Annapurna region, Pokhara attracts trekkers and adventure seekers from around the world, with many trekking routes starting here. The tourism sector provides around 5,000 direct jobs and supports over 1,000 accommodation establishments in the Annapurna Conservation Area. With approximately 400 tourist-standard hotels and a new international airport, Pokhara is well-equipped to serve visitors, particularly in the popular Fewa Lakeside area. Despite these strengths, the city faces challenges such as low hotel occupancy rates and a lack of international hotel brands, leading to price competition among businesses.
Landmarks: Fewa Lake, Devi's Fall, Mahendra Cave, Gupteshwor Cave, Bindabasani Temple, Old Bazaar, Sarangkot, World Peace Pagoda
Nepal
Pokhara’s history stretches back centuries, with evidence of human settlement as early as 167 BC. Originally inhabited by ethnic groups like the Gurungs and Magars, the region played a key role as a trade route between India and Tibet, enriching its cultural diversity. In the 17th century, Pokhara was part of the Kingdom of Kaski, one of Nepal’s 24 small kingdoms, with remnants of this era still visible in the hills surrounding the city. Following the unification of Nepal in 1786 under Prithvi Narayan Shah, Pokhara’s significance grew even further.
Culturally, Pokhara is a melting pot of Hindu, Buddhist, and Tibetan influences, reflecting its history as a trade hub and its proximity to Tibet. The city is home to indigenous Gurung and Magar communities, and Tibetan refugee settlements established in the 1950s brought a new wave of cultural influence. In the modern era, Pokhara has transformed into a tourism hotspot, particularly for adventure enthusiasts, serving as the gateway to the Annapurna Circuit and a hub for activities like paragliding and trekking.
With a warm and friendly interactions with the locals, who are known for their genuine hospitality. The city’s population is ethnically diverse, with groups such as Brahmin-Hill, Gurung, Chhetri, and Magar contributing to its rich cultural tapestry. While Nepali is the most widely spoken language, English is commonly understood in tourist areas, especially by those working in the tourism industry. Locals are often curious about visitors’ cultures and eager to help, making the city feel welcoming to travelers. As tourism is a significant part of the economy, many residents are accustomed to interacting with foreigners and appreciate respectful behavior, especially at religious sites.
Tal Barahi Temple Phewa Lake - © gather
Pokhara is a stunning city in Nepal, renowned for its natural beauty and a variety of attractions that cater to both adventure seekers and those looking to relax. Here’s a guide to the top landmarks, museums, parks, and other popular attractions in Pokhara:
Gupteshwor Mahadev Cave - © Q-lieb-in
Pokhara offers a rich culinary experience, with must-try dishes like momos, delicious Tibetan-style dumplings filled with meat or vegetables and served with spicy achar. Another local favorite is the Thakali set, a traditional meal featuring rice, lentil soup, vegetable curries, and pickles, offering a true taste of Nepali culture. Don't miss the chance to try Sel Roti, a crispy, sweet rice doughnut that's a popular treat during festivals.
Aloo Tama - © gather
Pokhara Street Festival
Time: December 28 to January 1 (annually)
Every year, Pokhara's Lakeside area transforms into a lively hub for the Pokhara Street Festival. For five days, a 3-kilometer stretch of Lakeside is closed to vehicles, allowing visitors to stroll along the streets and enjoy a range of activities. Restaurants serve up both local and international dishes right on the sidewalks, while cultural programs, dance performances, and exhibitions keep the atmosphere vibrant. You can also catch live music, night concerts, and fun events like boat races, waiter races, and tug-of-war competitions, making it a perfect way to welcome the New Year.
Holi Festival (Fagu Purnima)
Time: Usually in March (dates vary based on the lunar calendar)
Holi, the Festival of Colors, is celebrated with incredible energy in Pokhara. During this joyous spring festival, the streets come alive as people throw vibrant colored powders and water at each other, creating a kaleidoscope of color. The Lakeside area is particularly festive, with music and dance performances filling the public spaces. It’s a time of fun, community bonding, and the sharing of sweets and traditional dishes, all while welcoming the arrival of spring.
Rice Plantation Festival
Time: June 29th (15th of Asad in the Nepali calendar)
The Rice Plantation Festival offers a glimpse into Nepal’s rich agricultural heritage. Held during the rice planting season, visitors can take part in planting rice in the muddy fields alongside local farmers. Traditional "Asade" songs fill the air, while festival-goers enjoy beaten rice with curd, a local delicacy. Mud-throwing games and cultural performances add a playful element, giving you a unique hands-on experience of Nepal’s farming traditions.
Fewa Festival
Time: Around Nepali New Year (mid-April)
The Fewa Festival, organized by the Pokhara Hotel Association, is a vibrant celebration that promotes Pokhara as a top tourist destination. Held around the Nepali New Year, the festival features a mix of cultural performances, food festivals with local and international cuisine, and a variety of entertainment programs. Visitors can enjoy activities that highlight Pokhara's natural beauty and its cultural heritage, all set against the stunning backdrop of Fewa Lake.
International Mountain Museum Pokhara - © gather
The best time to visit Pokhara is during the autumn (September to November) and spring (March to May) seasons. During these months, the weather is generally pleasant, with clear skies and mild temperatures, making it ideal for outdoor activities such as trekking, paragliding, and boating on Phewa Lake. The monsoon season (June to August) can bring heavy rainfall, while winter (December to February) can be quite cool, especially in the mornings and evenings.
World Peace Pagoda - © gather
Pokhara offers a delightful shopping experience, with various districts and markets where visitors can find local crafts, souvenirs, and unique items. Here are some recommendations for the best shopping areas in the city:
Lakeside Area
The Lakeside area is Pokhara’s most popular shopping district, offering a lively and vibrant atmosphere with a variety of shops, cafes, and restaurants along the lakeshore. It’s a pedestrian-friendly space, perfect for a leisurely stroll as you explore the local boutiques. Whether you’re looking for souvenirs or just enjoying the lakeside vibe, this area has something for everyone.
What to Buy: Pashmina shawls, handicrafts, jewelry, and trekking gear.
Thamel (Pokhara)
Though Thamel is known for its bustling tourist vibe in Kathmandu, it also has a presence in Pokhara. This area is packed with shops catering to trekkers and adventure seekers, offering everything you need for your next expedition. It’s a great spot to pick up outdoor essentials and enjoy a more laid-back version of Kathmandu’s famous shopping district.
What to Buy: Outdoor gear, trekking equipment, and souvenirs.
Asan Tole
Asan Tole is a vibrant local market that offers a taste of everyday life in Pokhara. This bustling market is ideal for those wanting to experience local culture, with stalls overflowing with fresh produce, spices, and traditional snacks. It’s a great spot to find unique culinary souvenirs and immerse yourself in the local lifestyle.
What to Buy: Spices, fresh produce, and local snacks.
Pokhara Handicraft Center
The Pokhara Handicraft Center is a treasure trove of traditional Nepali crafts, where visitors can watch artisans at work and learn about their intricate crafting techniques. It’s an excellent place to find high-quality, handmade items that reflect Nepal’s rich cultural heritage.
What to Buy: Handwoven textiles, pottery, and wood carvings.
Fair Trade Shops
Pokhara is home to several fair trade shops that support local artisans and promote sustainable practices. Shops like Mahaguthi and One Tree Stop not only offer beautifully crafted, ethically sourced items but often feature cozy cafes where you can relax while shopping.
What to Buy: Handicrafts, textiles, and eco-friendly design products.
Rupa Lake and Begnas Lake
For a more tranquil shopping experience, head to Rupa Lake and Begnas Lake. These lesser-known lakes are surrounded by small markets offering local crafts and handmade items. Shopping here provides a peaceful escape from the bustling tourist areas, with the added bonus of stunning natural scenery.
What to Buy: Handmade crafts and local artwork.
Rupa Lake - © gather
When visiting Pokhara, understanding and respecting local customs and cultural etiquette is essential for a positive experience. Here are some important points to keep in mind:
gifts may be seen as inappropriate.
Pokhara Street Festival - © gather
Pokhara offers a reliable network of ATMs and banking services, particularly in the bustling Lakeside area, the main hub for tourists. Major banks like Nepal Investment Bank, Himalayan Bank, Nabil Bank, and Standard Chartered all have ATMs conveniently located throughout the city. Most of these ATMs accept international cards on popular networks such as Visa, Mastercard, Maestro, and Cirrus. The daily withdrawal limits typically range between NPR 10,000 to NPR 30,000 (about USD 100-340), so it's a good idea to plan accordingly. For added security, try to use ATMs located inside bank premises whenever possible.
Pokhara offers a range of accommodations to suit all budgets, with Lakeside being the most popular area for tourists. Here, you'll find everything from luxury hotels to cozy guesthouses, with plenty of restaurants and cafes nearby. Whether you're looking for budget-friendly options or a more upscale stay, Lakeside has something for every type of traveler.
Hide away in the gentle hills of Tochigi Prefecture, Mashiko is more than a stop on a map, it’s a living gallery of clay, craft, and community. Known worldwide for its Mashiko-yaki pottery, this charming rural town draws travelers seeking hands-on creativity and a slower pace of life. Here, kiln smoke curls into blue skies, and artisan shops spill treasures onto narrow streets. Only a few hours from Tokyo, Mashiko offers the perfect escape for lovers of traditional Japanese culture, authentic local food, and countryside landscapes.
Population: Approximately 22,000 in 2020.
Economy: Mashiko’s economy thrives on its renowned pottery industry, attracting both domestic and international buyers. Tourism plays a vital role, fueled by pottery fairs, local crafts, and cultural events.
Landmarks: Famous for the Mashiko Pottery Museum, Pottery Street, and the Saimyoji Temple.
Tucked away in the mountains of Gifu Prefecture, Shirakawa-go feels like a scene from an old Japanese folktale. This UNESCO World Heritage Site is famous for its gassho-zukuri farmhouses, wooden homes with steep thatched roofs designed to withstand heavy winter snow. Here, each season paints the village in new colors: spring blossoms, green summer paddies, golden autumn leaves, and glistening winter snow.
Population: Approximately 60,000 in 2020.
Economy: Shirakawa-go’s economy blends heritage preservation with sustainable tourism. While agriculture, especially rice farming, remains part of local life, tourism is now the main economic driver.
Landmarks: Famous for Ogimachi Village, Wada House, and Shiroyama Viewpoint.
Fuji-shi, or Fuji City, is a vibrant gateway to Japan’s most iconic peak, Mount Fuji. Located in Shizuoka Prefecture, this coastal city blends scenic beauty with rich traditions. From its bustling streets to the peaceful banks of the Fuji River, every corner offers a postcard-worthy view of the mountain. Just an hour from Tokyo by train, Fuji-shi is ideal for travelers seeking authentic Japanese city life with nature close at hand.
Population: Approximately 245,000 in 2019.
Economy: Fuji-shi is a major hub in Shizuoka Prefecture’s manufacturing sector, known for its paper and pulp production. The city also benefits from the logistics and transport industries due to its location along the Tōkaidō corridor.. Fishing at Tagonoura Port, tea production in nearby plantations, and tourism linked to Mount Fuji further diversify the local economy.
Landmarks: Famous for Mount Fuji viewing points, Fujisan Hongu Sengen Taisha Shrine, and Tanuki Lake.
Nestled in the far west of An Giang Province, Châu Đốc is where the Hậu River bends toward the Cambodian border. This riverside city is a blend of cultures, faiths, and flavors. Here, Vietnamese, Khmer, Cham, and Chinese communities live side by side, shaping a rich tapestry of daily life. For travelers, Châu Đốc offers more than stunning river views. It’s a city of floating markets, sacred temples, and bustling border trade.
Population: Approximately 100,000 in 2019.
Economy: Chau Doc’s economy thrives on cross-border trade, aquaculture, and agriculture, especially rice and fish farming. Tourism also plays a key role, fueled by its cultural diversity and proximity to Cambodia.
Landmarks: Famous for the Sam Mountain, Ba Chua Xu Temple, and the Chau Doc Floating Market.
Tucked away on the southeastern edge of Cat Ba Island, Lan Ha Bay is a dazzling mosaic of emerald waters, hidden beaches, and towering limestone karsts. Often called the “quiet sister” of Halong Bay, it offers the same breathtaking scenery without the tourist crowds. Here, over 300 islets and unspoiled coves create a paradise for kayakers, nature lovers, and those seeking authentic cultural encounters. This is where the rhythm of the sea shapes daily life, and where travelers can slow down to embrace Vietnam’s coastal charm.
Population: As a part of Ha Long Bay, Lan Ha Bay is home to a small population, primarily concentrated in Viet Hai village, which has a population of around 300 people.
Economy: Lan Ha Bay’s economy is closely tied to tourism, fishing, and aquaculture. The bay attracts visitors with its scenic beauty, supporting hotels, boat tours, and local services. Fishing and seafood farming, especially oysters and squid, provide income for coastal communities. Eco-tourism and sustainable aquaculture are increasingly promoted to balance economic growth with environmental protection.
Landmarks: Famous for the Monkey Island, Dark & Bright Cave, and the Nam Cat Island.
Hai Phong, known as the City of Red Flamboyant, blends coastal beauty, historical depth, and vibrant urban life. Sitting on Vietnam’s northeast coast, this dynamic port city opens the door to famous attractions like Cat Ba Island and Ha Long Bay. Stroll along tree-lined boulevards, admire French colonial architecture, or wander through bustling markets alive with local flavors.
Population: Approximately 2 million in 2022.
Economy: Hai Phong is one of Vietnam’s key economic hubs, driven by its strategic position as a major seaport in the north. The city’s economy thrives on shipping, logistics, shipbuilding, manufacturing, and fisheries. Tourism and hospitality also play a growing role, supported by Hải Phòng’s coastal attractions and cultural heritage.
Landmarks: Famous for the Ky Co Beach, Do Son Beach, and the Tam Bac Lake & Flower Street.