Dak Lak, located in the heart of Vietnam's Central Highlands, is a hidden gem waiting to be found. This province, renowned for its lush landscapes and rich cultural tapestry, offers a unique blend of natural beauty and ethnic diversity. Dak Lak's location in the highlands provides a cool climate and picturesque scenery that contrasts with Vietnam's bustling coastal cities. Whether you're drawn by its coffee culture, stunning waterfalls, or traditional festivals, Dak Lak promises an unforgettable travel experience.
Population: Approximately 2.2 million in 2022.
Economy: Dak Lak's economy is primarily driven by agriculture, especially coffee production, which is a major export. The region also benefits from tourism, with growing interest in its cultural and natural attractions.
Landmarks: Famous for Lak Lake, Buon Don Village, and Yok Don National Park.
Vietnam
Dak Lak boasts a fascinating history shaped by its diverse ethnic communities and colonial past. Originally inhabited by various ethnic minorities, including the Ede, M'nong, and Jarai, the province's cultural heritage is a tapestry of traditional practices and customs. Dak Lak's history is deeply intertwined with its indigenous cultures and colonial influences. The region was once a significant center for trade and cultural exchange, which is evident in its rich traditions and historical sites. The local ethnic groups, each with their unique languages and rituals, contribute to Dak Lak's vibrant cultural scene.
Dak Lak has a population of approximately 2.2 million people. The province is known for its ethnic diversity, with several indigenous groups, including the Ede, M'nong, and Jarai, contributing to its rich cultural tapestry. The vast majority of the population lives in rural regions, where traditional lifestyles and customs are maintained. Dak Lak's residents are known for their hospitality and strong connection to their cultural heritage.
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Buon Ma Thuot at night - © Vietnam Tourism
Central Vietnam is the place that can offer you various breathtaking natural wonders. You can explore more about Nha Trang, a famous place to visit in Vietnam, here.
Dray Nur and Dray Sap Waterfalls - © VietnamNet
Red Rice Noodles - © Bach Hoa XANH
Held annually in Buon Don Village, the Ban Don Elephant Festival is a grand celebration of the region's historic relationship with elephants. The festival features a range of activities including traditional elephant rides, parades, and performances. Locals showcase their skills in elephant care, and visitors can witness cultural ceremonies honoring these majestic animals. The festival also includes folk dances, music, and traditional cuisine, offering an immersive experience into Dak Lak’s cultural traditions.
The Coffee Festival in Buon Ma Thuot is a major event that highlights the significance of coffee in Dak Lak's culture and economy. Usually held every two years, coffee lovers from all over the world come to this event. Visitors can explore coffee exhibitions, participate in coffee tasting sessions, and learn about the history and production processes of Vietnamese coffee. The festival also features a variety of cultural activities, including music performances, art exhibitions, and traditional dance, making it a vibrant celebration of the region’s coffee heritage.
Dak Lak is home to various ethnic groups, each with its own set of festivals and traditions. These annual cultural events provide an in-depth exploration of the traditions and customs of the surrounding villages. For example, the Ede people celebrate the "Yang Pheo" festival, a ritual to honor their ancestors and gods, with traditional dances, music, and feasts. Similarly, the M'nong community celebrates the "Tet Doan Ngo" festival, which includes unique ceremonies and traditional games. Attending these festivals provides visitors with a unique opportunity to engage with and appreciate the diverse cultures within Dak Lak. If you are interested in living the ethnic group life, consider travelling to Dien Bien as well to fully experience the uniqueness of their lives.
Dak Lak Coffee Festival - © Cafe MOC
Learn more about various unique activities that you can only find in Central Vietnam, such as in Hue, here.
Elephant Riding in Don Village - © HaNoiMoi
Trung Nguyen Legend Coffee Village - © Trung Nguyen Legend
Dry Season is best for a unique experience with Dak Lak's elephants - © Hoang Kha
Cultural Festivals of Ethnic Groups in Dak Lak - © MIA
Access to banking services in Dak Lak is generally reliable, with numerous options for managing your finances. ATMs are readily available in Buon Ma Thuot and other major towns, accepting most international credit and debit cards, though it's wise to carry some cash for smaller transactions or in more remote areas. Various banks offer a range of services, including currency exchange, cash withdrawals, and account management.
Hide away in the gentle hills of Tochigi Prefecture, Mashiko is more than a stop on a map, it’s a living gallery of clay, craft, and community. Known worldwide for its Mashiko-yaki pottery, this charming rural town draws travelers seeking hands-on creativity and a slower pace of life. Here, kiln smoke curls into blue skies, and artisan shops spill treasures onto narrow streets. Only a few hours from Tokyo, Mashiko offers the perfect escape for lovers of traditional Japanese culture, authentic local food, and countryside landscapes.
Population: Approximately 22,000 in 2020.
Economy: Mashiko’s economy thrives on its renowned pottery industry, attracting both domestic and international buyers. Tourism plays a vital role, fueled by pottery fairs, local crafts, and cultural events.
Landmarks: Famous for the Mashiko Pottery Museum, Pottery Street, and the Saimyoji Temple.
Tucked away in the mountains of Gifu Prefecture, Shirakawa-go feels like a scene from an old Japanese folktale. This UNESCO World Heritage Site is famous for its gassho-zukuri farmhouses, wooden homes with steep thatched roofs designed to withstand heavy winter snow. Here, each season paints the village in new colors: spring blossoms, green summer paddies, golden autumn leaves, and glistening winter snow.
Population: Approximately 60,000 in 2020.
Economy: Shirakawa-go’s economy blends heritage preservation with sustainable tourism. While agriculture, especially rice farming, remains part of local life, tourism is now the main economic driver.
Landmarks: Famous for Ogimachi Village, Wada House, and Shiroyama Viewpoint.
Fuji-shi, or Fuji City, is a vibrant gateway to Japan’s most iconic peak, Mount Fuji. Located in Shizuoka Prefecture, this coastal city blends scenic beauty with rich traditions. From its bustling streets to the peaceful banks of the Fuji River, every corner offers a postcard-worthy view of the mountain. Just an hour from Tokyo by train, Fuji-shi is ideal for travelers seeking authentic Japanese city life with nature close at hand.
Population: Approximately 245,000 in 2019.
Economy: Fuji-shi is a major hub in Shizuoka Prefecture’s manufacturing sector, known for its paper and pulp production. The city also benefits from the logistics and transport industries due to its location along the Tōkaidō corridor.. Fishing at Tagonoura Port, tea production in nearby plantations, and tourism linked to Mount Fuji further diversify the local economy.
Landmarks: Famous for Mount Fuji viewing points, Fujisan Hongu Sengen Taisha Shrine, and Tanuki Lake.
Nestled in the far west of An Giang Province, Châu Đốc is where the Hậu River bends toward the Cambodian border. This riverside city is a blend of cultures, faiths, and flavors. Here, Vietnamese, Khmer, Cham, and Chinese communities live side by side, shaping a rich tapestry of daily life. For travelers, Châu Đốc offers more than stunning river views. It’s a city of floating markets, sacred temples, and bustling border trade.
Population: Approximately 100,000 in 2019.
Economy: Chau Doc’s economy thrives on cross-border trade, aquaculture, and agriculture, especially rice and fish farming. Tourism also plays a key role, fueled by its cultural diversity and proximity to Cambodia.
Landmarks: Famous for the Sam Mountain, Ba Chua Xu Temple, and the Chau Doc Floating Market.
Tucked away on the southeastern edge of Cat Ba Island, Lan Ha Bay is a dazzling mosaic of emerald waters, hidden beaches, and towering limestone karsts. Often called the “quiet sister” of Halong Bay, it offers the same breathtaking scenery without the tourist crowds. Here, over 300 islets and unspoiled coves create a paradise for kayakers, nature lovers, and those seeking authentic cultural encounters. This is where the rhythm of the sea shapes daily life, and where travelers can slow down to embrace Vietnam’s coastal charm.
Population: As a part of Ha Long Bay, Lan Ha Bay is home to a small population, primarily concentrated in Viet Hai village, which has a population of around 300 people.
Economy: Lan Ha Bay’s economy is closely tied to tourism, fishing, and aquaculture. The bay attracts visitors with its scenic beauty, supporting hotels, boat tours, and local services. Fishing and seafood farming, especially oysters and squid, provide income for coastal communities. Eco-tourism and sustainable aquaculture are increasingly promoted to balance economic growth with environmental protection.
Landmarks: Famous for the Monkey Island, Dark & Bright Cave, and the Nam Cat Island.
Hai Phong, known as the City of Red Flamboyant, blends coastal beauty, historical depth, and vibrant urban life. Sitting on Vietnam’s northeast coast, this dynamic port city opens the door to famous attractions like Cat Ba Island and Ha Long Bay. Stroll along tree-lined boulevards, admire French colonial architecture, or wander through bustling markets alive with local flavors.
Population: Approximately 2 million in 2022.
Economy: Hai Phong is one of Vietnam’s key economic hubs, driven by its strategic position as a major seaport in the north. The city’s economy thrives on shipping, logistics, shipbuilding, manufacturing, and fisheries. Tourism and hospitality also play a growing role, supported by Hải Phòng’s coastal attractions and cultural heritage.
Landmarks: Famous for the Ky Co Beach, Do Son Beach, and the Tam Bac Lake & Flower Street.